After making the game elements work together by a code that is the set of computer language instructions that controls every aspect of the game it is tested.
How is a game tested: Testers play the game repeatedly to find all the mistakes, or "bugs." Problems are prioritized in many ways, from "fatal" bugs which must be resolved immediately, to minor issues which may or may not affect the game's release. If a problem is discovered, a detailed report is sent back to the developers and the error is corrected.
The first version sent to testers is called the
"alpha" version, and it is tested to detect any major flaws in the game while they are still easy to fix. Once all of the major flaws are addressed, a
"beta" version is released, often to a larger group of testers that sometimes includes the public.
Usually during this testing phase, a copy of the game is sent to the Entertainment Software Rating Board to be given a rating.
These ratings are intended to give consumers an idea of the content of the game and its appropriateness for different age groups.
Big amounts of money are paid for the game promotion and marketing. With this much money at
stake, the publishers go to great lengths to hype their games. this step starts often while the game is still being designed. Companies send their designers and public relations staff to trade shows and conventions all over the world to promote their latest games. Demonstration versions, are sometimes made available for download from the Internet to offer a sneak peak, and
theatrical trailers like those created for Hollywood movies are released.
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