Sunday, April 20, 2008

ADS INSIDE VIDEO GAMES

A new promising way for advertising, is including ads inside video games. Many companies now are using games as a door to promote for their products and it is really working, it is one of the fastest ways for advertising because it is entertainment . For example sometimes when I'm playing video games I see a commercial of Pepsi and though I don't like to drink soda so much, but I feel thirsty when I see this picture and I would demand a Pepsi.


The advertisement is not only about drinks its also about food, cloth and all kind of product placement for example in (Need for Speed Underground 2" racing game)you see commercials for :




Video games are now considered as the most growing business for commercial in parallel with movies and television. Especially that not only a specific age of people play video games, but all ages and genders are attracted to this amazing technology.



links for ads inside video games:

  1. http://www.cbsnews.com/stories/2004/10/18/tech/main649832.shtml
  2. http://www.msnbc.msn.com/id/5796449

links for free games online:






DORIS

5 comments:

Nabiha Abdul-wahab & Nour Hajj (Lebanon) said...

i totally agree about how succesful is product placement is through games..good post..and i like the links of the games u provided:D
Nour Hajj:)

dana & Marwan! said...

Hey nice post, its so true :)
wish i can access the games though! hate the "access denied thing" hehe
Dana

Media and New Technologies said...

like your post.ad through games in totally new.what is next?
Rawane

Helen&Marny said...

good post, rich in pictures and links.the ads insde video games is an intersting topic which is gaining success.
keep the good work.
marnyyyyyy

Helen&Marny said...

i think ur post is very intresting and i think that the products will be selling more cos all ages play videogames.nice work


helen